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thoughts about music’s place in the 21st century

8D Projects: Tom Appl’s “Badibidab” Licensed To Vallarta Adventures

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Licensed through 8DSync, Tom Appl’s “Badibidab” is a deleriously upbeat earworm of a tune, and it makes a fine soundtrack for Vallarta Adventures’ new video advertisement showcasing the tourism company’s ‘beach hideaway’ at Las Caletas (once the private home of film director John Huston, as pointed out in the YouTube description). We’re loving how the music drives the video and gives some enhanced expression to the gorgeous imagery. You can check out more songs by Tom Appl on our 8DSync web site.

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Howdy. I'm Michael Donaldson.

I'm a constultant for the music industry, working with emerging artists and labels. I also manage a label of my own, named 8D Industries, and publish + license music under 8DSync. Sometimes I'm a Q-Burns Abstract Message. But mostly I'm just trying to keep these damn cats out of my office.

Michael Donaldson

I like to send postcards to my friends, and if you'd like I'll send one to you.

Oh, and here's what I'm working on now.

 

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I’m Michael Donaldson.

I have strong opinions about music.

Sure, I will be happy to rattle off endless recommendations of obscure bands and point you to my meticulously curated Spotify playlists. But my sharpest opinions are reserved for the music industry.

I am intimately invested in how recording artists and bands administer their song rights, market themselves, and grow their careers. And it’s no surprise; since my first job as a teenage clerk in a mall music store I’ve managed record labels, worked in music publicity, launched a song licensing and publishing company, and spent over a decade touring the world as a major label recording artist.

Now I work primarily as a consultant for artists and labels seeking to navigate the ever-changing 21st-century music landscape. I also manage the ‘exploratory’ record label 8D Industries, publish and license a diverse song catalog with 8DSync, and sometimes find the time to create music of my own.

I often ponder the future of music while slowly gliding on a paddle board across Orlando’s Lake Holden.

Here’s what I’m working on now.

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