8Sided Blog

the scene celebrates itself

What Am I Doing Now? (June 2020)

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I kept the /now page stuck in January 2020 for months. I was reluctant to update things as that January time capsule quickly transformed into novelty. Have you seen those videos where the woman talks to her future self, visiting the past from only two months ahead? It feels like that when I look at the plans I laid out last January. If my past self only knew what was in store and how those bold plans went right in the bin.

Rather than give an overview of the past six months (which would be daunting), I’ll keep this in the present. I believe that’s what /now is about, anyway. So here’s what is happening now:

Work:
• I was hired by a pair of businesses to create original theme music and audio logos for their content marketing. That’s what we call a ‘side gig,’ and I happily accept those in this time of professional challenges. It would be cool to do more of this, and I created a simple landing page explaining what I offer.
• I was a featured speaker for the Giants of Video online summit. I gave an hour-long presentation on sourcing music for video and the various legal considerations that appear when syncing music with visual content.
• I also guested on the Spot Lyte On… podcast. Host Lawrence Peryer and I intended to talk about music business matters but instead quickly veered into a fun and casual conversation about fandom and loving music. I got somewhat nostalgic, which is rare for me.
• There were two new 8D Industries releases over the past couple of months: San Mateo’s Deepstaria and Monta At Odds’ Zen Diagram. Both are excellent (OK, I’m biased, but I wouldn’t put them out if I didn’t believe they were) and available as ‘name your price’ on Bandcamp.
• Newsletters are tough. I’ve shipped 17 ‘episodes’ of Ringo Dreams of Lawn Care and took my first break this past weekend. I wasn’t happy about skipping the weekend, but now I’m glad I did it. It’s a reset — what do I want this newsletter to be, and where do I want it to go? I have ideas. Subscribe here if you’re curious. 
• The licensing and sync industry joined the rest of the music world in slowing down for COVID-time. Things are revving back up as we all get (kinda) used to how things will be functioning for at least the rest of the year. I’m focusing on 8DSync through the summer, making up for lost time and aggressively pushing our current roster. I look forward to immersing myself in music publishing once again.

Personal:
• I spent the last month helping my mom buy a house. She closed yesterday. It’s next door. That’s a good thing — quite wonderful, really. She’s going to love lake life, especially if we keep having sunrises like this one.
• Caroline got another memoir offer and hasn’t even finished the one she’s presently co-writing. That’s amazing — she’s well on her way to a career as a professional memoir co-writer (if she’s not there already). I’m super-proud of her.
• I saw a tornado. And we were visited by coyotes.
• I’m experimenting with increasing my effectiveness (not productivity, thanks). Following Twitter advice from Craig Mod (now deleted, as I guess he deletes tweets after a couple of weeks), I’m no longer checking email or looking at any websites until the morning passes. That includes any news. For the most part, I don’t look at any news sites throughout the day. It’s interesting how the most essential and meaningful news stories still find their way to me while the outrage-of-the-day stories are invisible. And I’m removing myself from Facebook sometime soon — I can’t take that company anymore, and I’m embarrassed I didn’t make this move before. I’m currently figuring out how to go about it — instant cold turkey or gradual retreat. I’m open to any advice.
• I’m all in on Roam Research. Finding a way to digitally replicate Ryan Holiday’s index card system was my ‘white whale’ for the past two years. After trying many different apps and techniques — Notion, DevonThink, Ulysses, many others — and getting almost there but not entirely, I stumbled upon Roam. Immediately I realized Roam is the perfect tool for this digital commonplace book/index card system. Huzzah! Bonus: I’m also using Roam as my task manager and daily journal and starting to implement it as a CRM tool. I will soon be able to eliminate 3 or 4 other apps (including a couple that have subscription plans) and get the same functionality in a single app. (This seems like it should go under ‘Work,’ but this change has more dramatically improved my personal life.)

Consumption:
• As a form of de-stress, before bed, I’m catching up on the fiction — mostly science fiction — that I probably should have read when I was younger. I read the Foundation trilogy (just in time for this, I guess), which I enjoyed, but not blown away like some famous people were. I’m checking out Philip K. Dick — reading Time Out of Joint right now, which is amusing and good. I finished Consider Phlebus and had a lot of fun with it. I’ll continue that series. I also read some non-science fiction from a sci-fi author: Ray Bradbury’s Green Shadows, White Whale. It’s excellent and hilarious. 
• In the mornings, I am concurrently reading non-fiction: Tiny Habits, The Longing For Less, and Stillness Is The Key are recent ones. Right now, I’m into So You Want To Talk About Race and plan to follow that with other recommended books about this mess we’re in (and that we’ve been in since the country’s founding).
• I can’t believe I didn’t see Wild Strawberries until last week. Fantastic — I can’t stop thinking about it. I recently rewatched Long Day’s Journey Into Night, and it’s still my favorite film of the last couple of years. And we started The Bureau and just finished the second season. The series has us completely hooked. Other than those, there’s not a whole lot on the TV and film list. I’m reading a lot more these days, and the 8:30 PM sunsets have us enjoying lake life rather than watching TV in the evenings.

Connect:
• Right now, you can follow and message me on Twitter, LinkedIn, or micro.blog. Or you can reach out through this page. I’m always happy to hear from others floating around in this convoluted world. 

What Am I Doing Now? (New Year Edition)

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This month seems like the beginning of a year of transition but, when you think about it, every new year is a year of transition. The flick-of-a-switch from one numbered timeline to the next is arbitrary, but the anticipation of flicking does inspire reflection and taking of stock. This one’s more potent as it’s the start of a new decade. The self-examination was particularly intense this time.

2019 felt like an ‘in-between’ year — like I spent it preparing for something. There were accomplishments and significant moments (like marriage!), but looking back, I see a lot of things getting set up for the future.

What am I setting up? Well, this is the year of 8DSync and going all-in on music publishing and licensing. It’s an area I’ve worked in for two decades but as a side-gig to other endeavors. Now with the help of my colleagues Miguel Bustamante and Craig Snyder, I have brought 8DSync to the forefront. The move makes sense — I am more knowledgable in music publishing than any other music business field, and it’s what I do best. Time to lean in.

Beginning the year, I’m in the process of redesigning the 8DSync website from scratch. Not understanding what I was getting into, I decided to do this redesign myself. The site is looking great, but it’s a work in progress as well as a time-consuming one. I’m adding many artist and release pages over the next few months.

Some of those artists represent new signings to the 8DSync roster. We start the year with these exciting additions: Kingston, New York’s psychedelic Shana Falana, the UK roots-rock act Swampmeat Family Band, Jonathan Brodeur and his power-poptastic Bird Streets project, and a lovely downtempo label out of Ireland called WeGrowWax. There’s also a new album from Scotland’s The Little Kicks on the horizon. That’s a lot of fantastic music to look forward to straight away.

Another of my projects due for a refresh is the 8D Industries label. We took a hiatus as the artists concocted releases, but now it seems likely we’ll have new music from Monta At Odds, San Mateo, and More Ghost Than Man before next summer.

But what about Q-Burns Abstract Message, you ask? I’m working on a new batch of songs, too. It’s all quite different, and I debate even using the Q-BAM moniker, though I probably will. I’d like to have a consistent slate of releases this year — perhaps a series or 3 or 4 song EPs — which will be a challenge. I must remind myself that we make the time, we don’t find the time.

And there’s a ton of writing in my future. The 8sided blog is an integral part of my life, and I enjoy working on it. I’m meeting cool new people through it, too (drop me a line anytime). I have internal debates over what this blog is exactly — is it a place for music industry commentary, or reviews and notes on the culture, or can I get personal, or can I get silly? I’m leaning towards it being all these things. But one thing I plan to examine repeatedly is how we’ve grown to rely on the biggest corporations in history for the dissemination of our art. How do we maintain our independence as the tech-giants chip it away? That’s the theme of the blog if there is one.

For over a year, I’ve been threatening to start a newsletter. All the cool kids are doing it, and I want to hang with the cool kids. Well, it’s ready to launch, and it has a name: Ringo Dreams of Lawn Care. What’s that about, right? Just bear with me. The newsletter will be different than the blog though I’m not sure how yet. The first few ideas for issues are more personal, more story-oriented. I’ll base it on my experiences juggling all these things — the publishing company, the label, Q-BAM — and the trials of working in the music industry from outside of the music industry. I’m sure I’ll also write about interesting things I’m reading and watching and hearing, too. It will be good, and I’m setting the first issue free in a few weeks. Please sign up here.

What am I looking for in 2020? Well, besides the replacement of some of our world leaders (omg plz), I’d like more excuses to travel. I already have flights booked for returns to SXSW and MusicBiz, but would enjoy several more chances to ride on airplanes. I’d also like to pick up a couple more consultancy clients this year, whether artists or labels needing help with branding, positioning, and release strategies or companies looking for assistance with music publishing and rights management. And I’d love to advise and collaborate with a cool outsider artist, band, or label — one dedicated to a musical niche with no mainstream aspiration and struggling with being seen in 2020’s ephemeral information whirlpool. If that’s you and you’re willing to do the work, then feel free to get in touch.

One last tidbit: I mentioned SXSW above. I’m thrilled to announce that there will be an 8DSync showcase at the festival this March, featuring many of the artists mentioned above. I’ll have the details soon. I played SXSW a few times as Q-BAM in the past, but I’ve never been on the organizing side of a showcase. So that’s exciting.

OK, you didn’t ask for it, but now you’re up to date on my activities. And, as a byproduct of this ramble, I have a clearer idea of what I’d like to do over the next few months. 2020 is the year when all that table-setting in 2019 pays off. Now I’d like to hear from you. What are your big plans? Is there an opportunity for us to work together, or bounce around some ideas? I’m game. I have the feeling this could be our year.

What Am I Doing Now? (February 2018 Recap)

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8D Projects: E1sbar’s “Du Jour” In Nude Nite Video (NSFW)

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Now here’s a spicy music license from our 8DSync agency. Nude Nite is a annual event held in Orlando and Tampa that focuses on artistic nudes and it’s the largest event of its kind in the country. Nude Nite brings together hundreds of artists for three evenings of visual art, performance, and a cast of characters both in costume and out. Before each new show a video teaser is created with highlights from the past year’s event. This latest video features the lovely sound of E1sbar’s “Du Jour” to accompany footage from the sensual festivity. As may be obvious, this video is probably not safe for work. You can listen to more tracks from E1sbar HERE and you can find info about Nude Nite HERE.

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8D Projects: Eros – “Floating In The Clouds” In Video For ICARO Paragliders

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ICARO Paragliders has used “Floating In The Clouds” by 8DSync artist Eros in their latest video, which was filmed among the wonderful scenery of Macedonia. The special way that the song has been edited to match the video – including a gusty breakdown just past the midsection – really makes this video come alive. Based here in Orlando, Eros is one of our busiest and most requested artists. Check out more of his available catalog on the 8DSync site.

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8D Projects: JJ Bull – “121 Miles” In Video For Burton Snowboards

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The emotional instrumental to JJ Bull’s “121 Miles” is used in this great Burton Snowboards video, licensed through 8DSync. Professional boarder Kelly Clark talks about her preferred boards and gear as Bull’s music sets a nostalgic-then-uplifting mood. JJ Bull is a folk-based artist from Scotland, and we love his distinctive and evocative style … be sure to check out more of his music on our 8DSync site.

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8D Projects: Tom Appl’s “Badibidab” Licensed To Vallarta Adventures

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Licensed through 8DSync, Tom Appl’s “Badibidab” is a deleriously upbeat earworm of a tune, and it makes a fine soundtrack for Vallarta Adventures’ new video advertisement showcasing the tourism company’s ‘beach hideaway’ at Las Caletas (once the private home of film director John Huston, as pointed out in the YouTube description). We’re loving how the music drives the video and gives some enhanced expression to the gorgeous imagery. You can check out more songs by Tom Appl on our 8DSync web site.

Watch on YouTube