8Sided Blog

thoughts about music’s place in the 21st century

#Worktones: Onlee’s United Isolation Ambient Mix

· Leave a Comment

Our ‘strange times’ lockdown has inspired many artists and DJs to create ambient mixes. These mixes help calm the thoughts and nerves of others, especially those not used to working from home for long stretches. But it’s safe to say these mixes also serve the DJs creating them — something is reassuring and meditative in compiling a set focused on texture rather than beats.

My good friend Boris, DJ’ing as Onlee and running the cool experimental techno label Lichen Records, has undoubtedly delivered on both results with his United Isolation Ambient Mix. It’s nearly four hours long and reaches into selections that aren’t too dark or dramatic but never dull. There’s no tracklist, but, honestly, keeping tabs on the songs would distract from treating this as one long evolving soundscape.

I’ve played this in the home office for the last few days, and it’s effectively kept rogue brainwaves at bay. So, yes, this mix is a suitable prescription for strange, unsettling times.

Exploring New Opportunities in Livestreaming

· Leave a Comment

Quarantine has led to the proliferation of livestreamed concerts, confirming the need for music in uncertain times. I’d guess that many more people are checking out livestreams than regularly went to shows before the pandemic. And like every other change that’s occurred in quarantine’s wake, there’s a lot of thought on how livestreaming might remain established once things normalize (fingers crossed). Before COVID-19, there were suggestions that virtual touring might gain popularity as a means to offset the environmental toll of actual touring. Current events have pushed the prospect to the forefront for entirely different reasons.

It seems there are two main categories of livestreamed concerts. First, there’s the streamed band performance, like a concert movie with the artists playing a straightforward set from a stage. And, secondly, the intimate live-from-home show, where band members — individually or together — perform casual, stripped-down versions of songs. The nature of live-streaming changes the dynamics of performance through its limitations, but, for the most part, it’s an imitation of an in-person performance. Here’s Cherie Hu in Pitchfork:

Recreating such emotions in livestreaming requires taking advantage of the medium, which often means getting rid of the superfluous spectacle you might otherwise see in normal stage setups. From the fan’s perspective, the “stage” in a livestream is just the screen, and the audience is the chat room. There’s a diminished sense of hierarchy between artist and the fan, leading to interactions that can be much more social, interactive, and intimate.

There’s a lot for the artist to lean into here. The trick is emphasizing the unique aspects of livestreaming — the loss of hierarchy, the ability to interact with fans (and for them to interact with each other), the flat screen — rather than relying on what’s lost. The platforms that win are the ones that build features that could only exist in a digitally livestreamed ecosystem. And the artists fully exploring and exploiting these features will have the upper hand, too.

Creating experiences that are exclusive to a live-streaming format — you won’t get this in clubs! — also adds possibilities for monetization. The key is giving something special, not found elsewhere. Free streams of concerts are found all over YouTube, and, to offer a high-profile example, Coachella livestreamed the last few festivals without any fee. As DJs are also finding out with their DJ sets, years of offering performances for free makes monetization of similar content difficult. Getting creative and thinking far outside of what happens in a club environment is a must.

Another note: if, after COVID-19, live-streaming remains an established part of a band’s marketing and income toolbox, then I see an opportunity for studio spaces and music venues. Many cities could have brick-and-mortar ‘livestream studios’ where bands could perform. These spaces would have the technology and infrastructure to stream performances and make each one distinct and tailored to the act. The interactive and livestream-exclusive features I mention above are built-in, with each studio offering a different specialty or feature set. Engineers and staff are on hand to manage technical as well as online (e.g., chatroom and social media) tasks. The artist would book a date, plan the details of the performance, show up, and play. The business could be stand-alone, or part of a live music venue, a recording studio, or even a co-working space. And it’s not just for bands — theatrical plays, author readings, performance art, and academic talks are some of the other potential client use cases. If live-streaming continues its path to normalization and you’re an entrepreneur looking for a future business idea, this might be something to consider.

Curiosity, Mystery, Anonymity

· Leave a Comment

An anonymous artist paradoxically often attracts more attention because of anonymity. Curiosity draws us in for a closer look. Just look at Bansky, with mentions of his accomplishments usually sitting alongside guesses to his identity. And we can’t forget all the electronic artists accused of secretly recording as Burial throughout the end of the ’00s. The scrutiny created problems for the reclusive recording artist and, unlike Banksy (so far), he gave in to the pressure. Hua Hsu in the New Yorker:

When Burial was nominated for the Mercury Prize, a British tabloid writer tried to figure out his true identity, but was thwarted in part by Burial’s fans, who wanted him to live according to his own choices. As the curiosity about his identity started to overshadow his work, though, Burial revealed his name: William Emmanuel Bevan. Still, he refused to do interviews or to perform live shows, and he claimed to have little interest in the Internet.

Disguises became a thing, too. Artists as mainstream as Sia obscured their mugs, but there wasn’t anonymity. We know Daft Punk aren’t robots and recognize their real names (some of us even DJ’ed with them before they donned masks). There’s a purported idea of ‘let the music speak, not the image of the musician.’ But isn’t the mask, the anonymity, an image in itself? Of course, it is. And, same as the outrageous exploits of a controversial rock star (including those also disguised), it can even overshadow the music.

The Residents followed a doctrine of ‘The Theory of Obscurity.’ Formulated by the equally mysterious artist N. Senada, The Theory of Obscurity poses that an artist can only deliver their most authentic work without pressure or influence from an audience or the outside world. The Residents decided anonymity would help them follow the theory but the outside world proved inescapable. The band changed their appearance frequently through the ’70s but got stuck in the eyeball and top hat disguise for years. The image was just too popular with fans to shake.

Before Hardy Fox died in late 2018, he revealed that he was a founding member of The Residents and responsible for most of their musical output. In turn, we surmised that the still-active Homer Flynn is the ‘singing Resident,’ supplying most of the distinctive vocals. Die-hard Residents fans suspected this as Flynn and Fox acted as ever-present representatives and spokespersons for the band and their company, The Cryptic Corporation. When Homer Flynn speaks, it’s with an all-too-familiar southern drawl that those familiar with The Residents’ songs instantly recognize. Here’s a video documentary from 1991 with Flynn and Fox making appearances, and a young Penn Jillette also acting as an early-80s band representative:

(There’s a more recent, feature-length documentary titled Theory of Obscurity. It’s available to stream on Kanopy and some other spots.)

Fans whispered that Flynn and Fox were secretly the main two eyeballs in The Residents. As with Burial, the fans also — for the most part — protected these identities. And the two repeatedly denied any connection beyond their duties as managers/spokespersons. But then Hardy Fox nonchalantly revealed his actual role in a newsletter to fans a year before his death from brain cancer.

As a longtime Residents fan with a shared North Louisiana connection — more on that in a sec — I’m torn by the unmasking. The mystery of The Residents was a big part of my appreciation of the music. Again, there’s the paradox. If a purpose of anonymity is to present music without the baggage of personality, then how can the opposite result happen? It was impossible to listen to The Residents without separating them from the unearthly presences in their videos. They didn’t seem human, like they arrived in 1972 fully formed and naïve to the expectations of us earthlings and our musical norms. The mystery made them ominous, too. Just look at them here in what might be my favorite promotional photo of any band ever:

The Residents at Mount Rushmore

But now I think about Hardy Fox when I listen to The Residents. I think about how he met Homer Flynn in Ruston, Louisiana. They were randomly assigned dormmates at Louisiana Tech University. I went to that school for a semester and DJ’ed on the radio station for longer than that. Often I played The Residents across Ruston’s airwaves, no idea that I was paying homage to local heroes. I also think about Hardy Fox’s ARP Odyssey synthesizer, which is the star of this touching article in Tape Op. These weirdos were big-hearted humans in the end. How could they not be? But, in this discovery, the Residents lost the sinister enigma of the strange photo above.

But I also appreciate these revelations. It’s all part of the tricky business of anonymity and mystery. There’s a great quote from psychoanalyst D.W. Winnicott: “It is a joy to be hidden, but a disaster not to be found.” In a way, the unveiling is a gift — we listen to the music differently with this knowledge. The songs almost become new. Even Burial’s atmospheric tunes take on new meanings to explore with a name attached, even if still not much is known about the producer.

I’ve heard The Residents’ music many times before, but now there’s a history attached. The context shifts and, in a way, the music becomes something else. “Santa Dog” is an especially wild proposition when it’s traced to these artsy outcasts, freshly escaped from a life in the Bible-belted deep south. And, now listening to the music, boy, can I relate.

This post was adapted from Ringo Dreams of Lawn Care, a weekly newsletter loosely about music-making, music-listening, and how technology changes the culture around those things. Click here to check out the latest issue and subscribe.